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Four Out Of Five Dentists

© Copyright 1998, Jim Loy

There are some Trident Sugarless Gum commercials, which say, "Four out of five dentists recommend sugarless gum for their patients who chew gum." That's an amazing thing to say. Are they saying that one out of five dentists actually recommend gum with sugar in it, over gum without sugar? No, they are saying that one out of five dentists recommend that you chew no gum, with or without sugar. And the carefully worded commercial may hide the fact that most of those four out of five may also recommend that you not chew gum at all.

So, what's wrong with gum? Well, it causes upset stomach. You swallow saliva, which gets the stomach acid going. And there's no food or liquid for the acid to work on. So the acid burns away at your stomach.


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